ABOUT PUSH
his conference will literally PUSH you out of your comfort zone. Especially if you are struggling with areas
November 2023
Classes Run November 3-5th!
PUSH LOVE
of your business such as posing, styling, senior models, marketing, video, contracts, releases, finances and the list goes on and on. Or maybe you are just starting out and want to save yourself some of the aggravation of common mistakes. Running a business is stressful. But if you have a solid foundation it can make things more streamlined. Senior Style Guide's exclusive three day event will be the #ultimatesenioreducation of 2023. Our line up was hand picked to give your senior business a wholistic, well rounded PUSH in the right direction. From senior models, posing, marketing, lighting, editorial, pricing, contracts, video and more, you will be armed with everything you need from our industry leading speakers.
Our base hotel is Lone Star Court, Austin's top boutique hotel in The Domain. This hotel has so much to offer our attendees. Lone Star's amenities ensure the ultimate experience with our speakers from classroom style education, shooting to after hour pods. We designed this conference to be smaller in scale so you can ask the questions you want and get the assistance you need. You will leave ready to tackle your business and get on track before the busy senior season hits! And armed with the tools to be one step ahead of your competition.
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Actionable Implementable Items
Speakers
how integrating the teen generation into your workflow = long term goals
Getting out of your own way by shifting your mindset
start with the story
guys are seniors too
after hours business pods
All things video
Nov. 3 & 4
cultivating your creativity 101
after hours business pods
get your sh*t together
nov. 3 & 4
Editing With NHP
more than just photos | running a value based business
TBA
studio lighting basics after hours pods
Nov. 3 & 4
carissa davis
Sean Brown
kirsi kilpelainen
Josh Hanna
AMY NAHRA
mari kranz
Paul hadley
Nicki hufford
emil rodriguez-powell
thomas nguyen
John Scott
editorial Life
after hours Pods
Nov. 3 & 4
creating confidence through styling and posing | finding your clients inner-model!
michelle cuppy
lacey m. carroll
We will be doing a day of natural light shooting on Sunday November 5! 4 shoots with 4 industry leaders. Everyone will be in groups of 14 or less and rotate through each set up.
push 2023 natural light shoots
Natural Light Shoot
Nov. 5
Natural Light Shoot
Nov. 5
Natural Light Shoot
Nov. 5
Natural Light Shoot
Nov. 5
josh hanna
susan gietka
nikki guest
katrina jackson
INFO
GET IN TOUCH
why go to push?
investment
PUSH Conference
$1495
PUSH is designed to strengthen and build your business from the ground up. It is a wholistic approach to your business. During your three days of instruction you will be able to learn proper technique with a hands on approach and work closely in small groups with our speakers during our two evening portfolio building shoots.
Daytime classroom instruction will take your creativity, confidence and business to the next level.
Do not go another season wondering how to market, pose, manage a senior model program, how you are going to learn video or style a session. Better yet, learn how to run a profitable business YEAR ROUND!
PUSH was created with the vision of a small, boutique conference that allowed frequent interaction with the speakers. Learning does not just happen in the classroom at PUSH! I wanted to create an environment that would not only teach you about your business, but one that would PUSH you out of your comfort zone. Better yet, I want you to go home and PUSH your business to the next level!
-16 Industry Leaders
-Evening Portfolio Shoots, After Hours Shooting Pods and After Hours Business Pods
-Giveaways and Swag Bags from our sponsors
-3 days of intimate constant instruction
-Small attendee to speaker ratio
-Welcome Reception
-Special hotel pricing for attendees (while available)
-Payment Plans Available
-$1495 (does not include travel, hotel or meals)
There are no refunds for this conference. All shoots will be weather permitting.
There will be a 40 mile protective radius from zip code 46135-you cannot live, shoot or market to clients within or have a business within this radius.
*If you own or work for another senior blog, senior/teen focused social media site or magazine, you will not be able to attend.
*Not responsible for weather, acts of God, flight delays, etc. please note that things are subject to change.
USH will take place November 3, 4 5, 2023 in Austin, Texas. Our base hotel is Lone Star Court, Austin's top boutique hotel in The Domain. It is conveniently located 27 miles from the Austin-Bergstrom International Airport.
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PUSH 2023 SPONSORS
contact us for sponsorship info
KIND WORDS
industry leaders
I have attended PUSH for the past two years and cannot begin to express how much the knowledge, guidance and friendships gained from this conference have changed my business…and myself. From the industry leading presenters, to the amazingly talented photographers attending, the experience was completely uplifting and encouraging.
Vickie Black compiled a line-up of industry-leading presenters ready to generously share their knowledge and experience, helping each attendee take their business to the next level. Vickie’s dedication to providing the best educational experience, incorporating the latest and most desired professional techniques and topics, while creating a positive, family-like atmosphere is to be commended. I cannot wait for PUSH 2017!
-Shelley Larrabee
family
PUSH 2016
If you are looking for a conference where you feel like you belong this is it! The PUSH family is truly a family. Not only while at the conference but after and really for life. I have grown as an artist since attending Push not once but twice. But most of all I have faced some fears. Mostly artistic creative fears, and technical fears all the while feeling supported and encouraged to keep going. Learning does not come without cost, whether it be financial or emotional but in the end it is what gives me air to breathe and water to drink in my business. It is NOT possible to be perfect but without doing the work we will never know what we are capable of.
"It is the doing that is the secret..." a quote from Teri Fode.
PUSH is the reason I am able to start the "doing" part of the process.
-Lori Brady
BradyCrew Photography
expertise
I've attended PUSH each year, and the level of expertise and knowledge shared blows me away. I appreciate the time that the instructors put into their classes and the variety of classes that are provided. There truly is something for everyone to benefit from. There is just something about being surrounded by your tribe that is SO rejuvenating! Whether it's side by side in class, small group shooting, or late night chats, the photography community at PUSH is truly encouraging and supportive. Vickie pours her heart and soul into this conference and considers everyone there to be family. Who wouldn't want to be a part of that?!
-Megan Bryant
Valuable
When I saw that the PUSH Conference was coming, I knew immediately that I wanted to attend. The only hold back for me was the price tag. I had heard that it was a good value, so I talked it over with my husband. We agreed that it would be good for my business. As a former Conference Manager, I cannot say enough good about the event in itself. Every detail was perfect, from the attendee materials (which were well thought out), to the speaker line up, to the sponsored meals, to the shoot-outs, and so much more. I loved the fact that we used every second of everyday for education and networking. The knowledge that I brought home, plus the friendships that I made were invaluable. I would highly recommend the PUSH Conference to any level Senior Photographer, you will be sure to get your money worth!!
-Jen Kanaba
Valuable
When I saw that the PUSH Conference was coming, I knew immediately that I wanted to attend. The only hold back for me was the price tag. I had heard that it was a good value, so I talked it over with my husband. We agreed that it would be good for my business. As a former Conference Manager, I cannot say enough good about the event in itself. Every detail was perfect, from the attendee materials (which were well thought out), to the speaker line up, to the sponsored meals, to the shoot-outs, and so much more. I loved the fact that we used every second of everyday for education and networking. The knowledge that I brought home, plus the friendships that I made were invaluable. I would highly recommend the PUSH Conference to any level Senior Photographer, you will be sure to get your money worth!!
-Jen Kanaba
CONTACT US
SenD
Do you have questions about PUSH 2023? Send me an email. I am happy to answer any questions you might have about this conference.
Email me...I am happy to answer your questions!
emil rodriguez-powell
more than just photos | running a values-based photographybusiness
In a world where our clients struggle with body image issues, bullying, and the
constant overstimulation of social media, how can you possibly make a difference,
when you are “just a photographer”?
Running a Values-Based business is not just about copying and pasting some random
values together that you think will attract clients. It’s about finding your purpose as an
entrepreneur, infusing that into your business and using that purpose and those values
as a business strategy that can generate a huge competitive advantage.
In Emil’s class, learn what Values-Based Entrepreneurship is all about and how you too
can put the greater purpose behind your business into practice.
michelle cuppy
editorial life
Join Michelle Cuppy for her after hours pods where she’ll go over high impact lighting setups with just 1 or 2 Studio lights! Work with a model to obtain stunning imagery of an ethereal beauty lighting setup. Come back the second night to get some killer images that scream “High Fashion"
Lacey M. Carroll
creating confidence through styling and posing | finding your clients inner-model
Have you ever wondered... How did that photographer get their client to pose like that? How did they get them to wear that cool outfit? Have you looked at editorial magazines and WISHED your portfolio had more looks like that? Lacey will be giving you the keys and confidence to instill within your clients what you both need to create amazing poses and gorgeous styling! In this class we will be learning from example! Not only with a LIVE posing segment including some amazing insight I learned from Supermodel Coco Rocha but ALSO some active posing WE will be doing to show YOUR clients!
nikki guest
natural light shoot nov. 6
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
emil rodriguez-powell
natural light shoot nov. 6
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
kirsi kilpelainen
start with the story
Learn to use the power of storytelling to your advantage. Creating
amazing editorial images to attract the attention of your ideal clients and inspire
your art.
john scott
after hours pods nov. 4 & 5
John Scott from Roberts Camera will teaching you how to work with studio lighting and taking that fear out of the unknown.
Sean Brown
getting out of your own way by shifting your mindset (and how it will help you book more seniors and make more money
One of the things that I see most often with photographers is that
what’s holding them back isn’t about not having the latest and greatest gear or
your editing style or even how much you’re posting to Instagram. If you’re like a
lot of photographers, what’s holding you back - that you might not even realize -
is your mindset and how you are approaching your business. In this class, I’m
going to help you work through pre-existing limiting beliefs that you are
preventing you from reaching your true potential as a thriving senior
photographer. And once you work through these, how overcoming your mindset
will lead to you booking more seniors, making more money and ultimately
creating the thriving business of your dreams.
amy nahra
Incorporating and creating Video after hours pods nov. 4 & 5
Does video scare you? Do you know how to shoot video? Have lots of questions? Join Amy Nahra during the after hours pods to learn hands on the basics of video. Get your questions answered and gain confidence and knowledge with Amy's easy hands on approach.
carissa davis
HOW INTEGRATING THE TEEN GENERATION INTO YOUR WORKFLOW = LONG TERM GOALS
While most of our bread and butter comes from our Senior clients, there is a whole lot of income to be made on the teen and tween market. Tapping into this market early on gives you the opportunity to build relationships to last for years to come. See how building a teen relationship can lead you to strengthening your Senior clientele and get you booked before they are even seniors!
In this course we will cover the importance of why adding this generation could benefit your business, actionable steps on how to build a Teen Rep team, and how to fulfill your creative goals. Join me as we learn how the teen and tween market is just as fun as seniors if not more!
josh hanna
guys are seniors too
Senior guys can be a tough crowd, but knowing how to approach them can open up incredible opportunities for your photography business! Join Josh for an in-depth look at how he works with senior guys to make them feel comfortable in order to create images that make them look and feel amazing!
thomas nguyen
TBA
Want to learn how Thomas creates the incredible angles and perspective in his images? We will be going on a shoot with Thomas and a group of styled models to watch him pose, direct, interact and shoot a session. We have received so much feedback requesting just a glimpse into how he creates these mind blowing images and this is your chance! Afterwards, the models will be brought back for a evening shoot directed by Thomas, so you to have the opportunity to implement what you learned observing him in action!
carissa davis
natural light shoot nov. 6
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
AMY NAHRA
THIS IS A MARATHON
According to last years bureau of labor statistics there were over 132,000 people working as professional photographers for $16.35 per hour. Shocking... I know. We will show you how our business has not only survived but thrived for over 35 years (more than a decade under our ownership), how we made it through a recession and a lawsuit (yes, it's hard to talk about...but these things do happen to business owners) and how we are able to support 5 kids, investments and and one big business risk taker husband (sigh... mine) on what we earn (spoiler...it's not $16.35/hr). Don't worry about the sprinters of the world with their lofty dreams and vacation youtube channels. Take your time, execute your plans. We are investing to fuel the future of our business and we are going to help you to do the same.
carissa davis
natural light shoot nov. 6
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
mari kranz
cultivating your creativity 101
Donʼt think youʼre creative? Maybe burnout has you
feeling like youʼve lost your creative edge? Mari is
confident that she can help you not only find your
creativity, but also help you see what could be blocking
your creative vision so you donʼt have to keep going
through the dread of feeling uninspired in your business.
In this course you will learn the doʼs and donʼts of
creativity, explore your own creative vision and also go
over easy steps you can implement to help you execute
your ideas as she gives you a peek into her creative
process. You will learn to kick burn out to the curb and
tap into your own creativity. This course is most
definitely for you if youʼre tired of complacency, feeling
like youʼve lost your creative edge, want to bring some
spice back into the mundane, if you want to learn to
stand out, or all of the above. Mari hopes to help you
reignite your creative flame in this course and get you
excited about Senior photography all over again.
Nicki Hufford
Editing With NHP
Running a successful volume sports and senior photography business, Nicki has developed an editing style that is both effective and fast. During this two-hour class, learn how she can edit a typical senior session in 1 hour or less. Using both capture one and photoshop, Nicki will guide you through multiple edits and answer any questions you might have.
Susan Gietka
Natural light shoot nov. 6
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
Katrina Jackson
Natural light shoot nov. 6
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 5! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
Paul hadley
Natural light shoot nov. 6
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!