his conference will literally PUSH you out of your comfort zone. Especially if you are struggling with areas
November 2023
Classes Run November 3-5th!
of your business such as posing, styling, senior models, marketing, video, contracts, releases, finances and the list goes on and on. Or maybe you are just starting out and want to save yourself some of the aggravation of common mistakes. Running a business is stressful. But if you have a solid foundation it can make things more streamlined. Senior Style Guide's exclusive three day event will be the #ultimatesenioreducation of 2023. Our line up was hand picked to give your senior business a wholistic, well rounded PUSH in the right direction. From senior models, posing, marketing, lighting, editorial, pricing, contracts, video and more, you will be armed with everything you need from our industry leading speakers.
Our base hotel is Lone Star Court, Austin's top boutique hotel in The Domain. This hotel has so much to offer our attendees. Lone Star's amenities ensure the ultimate experience with our speakers from classroom style education, shooting to after hour pods. We designed this conference to be smaller in scale so you can ask the questions you want and get the assistance you need. You will leave ready to tackle your business and get on track before the busy senior season hits! And armed with the tools to be one step ahead of your competition.
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We will be doing a day of natural light shooting on Sunday November 5! 4 shoots with 4 industry leaders. Everyone will be in groups of 14 or less and rotate through each set up.
PUSH is designed to strengthen and build your business from the ground up. It is a wholistic approach to your business. During your three days of instruction you will be able to learn proper technique with a hands on approach and work closely in small groups with our speakers during our two evening portfolio building shoots.
Daytime classroom instruction will take your creativity, confidence and business to the next level.
Do not go another season wondering how to market, pose, manage a senior model program, how you are going to learn video or style a session. Better yet, learn how to run a profitable business YEAR ROUND!
PUSH was created with the vision of a small, boutique conference that allowed frequent interaction with the speakers. Learning does not just happen in the classroom at PUSH! I wanted to create an environment that would not only teach you about your business, but one that would PUSH you out of your comfort zone. Better yet, I want you to go home and PUSH your business to the next level!
-16 Industry Leaders
-Evening Portfolio Shoots, After Hours Shooting Pods and After Hours Business Pods
-Giveaways and Swag Bags from our sponsors
-3 days of intimate constant instruction
-Small attendee to speaker ratio
-Welcome Reception
-Special hotel pricing for attendees (while available)
-Payment Plans Available
-$1495 (does not include travel, hotel or meals)
There are no refunds for this conference. All shoots will be weather permitting.
There will be a 40 mile protective radius from zip code 46135-you cannot live, shoot or market to clients within or have a business within this radius.
*If you own or work for another senior blog, senior/teen focused social media site or magazine, you will not be able to attend.
*Not responsible for weather, acts of God, flight delays, etc. please note that things are subject to change.
USH will take place November 3, 4 5, 2023 in Austin, Texas. Our base hotel is Lone Star Court, Austin's top boutique hotel in The Domain. It is conveniently located 27 miles from the Austin-Bergstrom International Airport.
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Do you have questions about PUSH 2023? Send me an email. I am happy to answer any questions you might have about this conference.
In a world where our clients struggle with body image issues, bullying, and the
constant overstimulation of social media, how can you possibly make a difference,
when you are “just a photographer”?
Running a Values-Based business is not just about copying and pasting some random
values together that you think will attract clients. It’s about finding your purpose as an
entrepreneur, infusing that into your business and using that purpose and those values
as a business strategy that can generate a huge competitive advantage.
In Emil’s class, learn what Values-Based Entrepreneurship is all about and how you too
can put the greater purpose behind your business into practice.
Join Michelle Cuppy for her after hours pods where she’ll go over high impact lighting setups with just 1 or 2 Studio lights! Work with a model to obtain stunning imagery of an ethereal beauty lighting setup. Come back the second night to get some killer images that scream “High Fashion"
Have you ever wondered... How did that photographer get their client to pose like that? How did they get them to wear that cool outfit? Have you looked at editorial magazines and WISHED your portfolio had more looks like that? Lacey will be giving you the keys and confidence to instill within your clients what you both need to create amazing poses and gorgeous styling! In this class we will be learning from example! Not only with a LIVE posing segment including some amazing insight I learned from Supermodel Coco Rocha but ALSO some active posing WE will be doing to show YOUR clients!
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
Learn to use the power of storytelling to your advantage. Creating
amazing editorial images to attract the attention of your ideal clients and inspire
your art.
John Scott from Roberts Camera will teaching you how to work with studio lighting and taking that fear out of the unknown.
One of the things that I see most often with photographers is that
what’s holding them back isn’t about not having the latest and greatest gear or
your editing style or even how much you’re posting to Instagram. If you’re like a
lot of photographers, what’s holding you back - that you might not even realize -
is your mindset and how you are approaching your business. In this class, I’m
going to help you work through pre-existing limiting beliefs that you are
preventing you from reaching your true potential as a thriving senior
photographer. And once you work through these, how overcoming your mindset
will lead to you booking more seniors, making more money and ultimately
creating the thriving business of your dreams.
Does video scare you? Do you know how to shoot video? Have lots of questions? Join Amy Nahra during the after hours pods to learn hands on the basics of video. Get your questions answered and gain confidence and knowledge with Amy's easy hands on approach.
While most of our bread and butter comes from our Senior clients, there is a whole lot of income to be made on the teen and tween market. Tapping into this market early on gives you the opportunity to build relationships to last for years to come. See how building a teen relationship can lead you to strengthening your Senior clientele and get you booked before they are even seniors!
In this course we will cover the importance of why adding this generation could benefit your business, actionable steps on how to build a Teen Rep team, and how to fulfill your creative goals. Join me as we learn how the teen and tween market is just as fun as seniors if not more!
Senior guys can be a tough crowd, but knowing how to approach them can open up incredible opportunities for your photography business! Join Josh for an in-depth look at how he works with senior guys to make them feel comfortable in order to create images that make them look and feel amazing!
Want to learn how Thomas creates the incredible angles and perspective in his images? We will be going on a shoot with Thomas and a group of styled models to watch him pose, direct, interact and shoot a session. We have received so much feedback requesting just a glimpse into how he creates these mind blowing images and this is your chance! Afterwards, the models will be brought back for a evening shoot directed by Thomas, so you to have the opportunity to implement what you learned observing him in action!
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
According to last years bureau of labor statistics there were over 132,000 people working as professional photographers for $16.35 per hour. Shocking... I know. We will show you how our business has not only survived but thrived for over 35 years (more than a decade under our ownership), how we made it through a recession and a lawsuit (yes, it's hard to talk about...but these things do happen to business owners) and how we are able to support 5 kids, investments and and one big business risk taker husband (sigh... mine) on what we earn (spoiler...it's not $16.35/hr). Don't worry about the sprinters of the world with their lofty dreams and vacation youtube channels. Take your time, execute your plans. We are investing to fuel the future of our business and we are going to help you to do the same.
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
Donʼt think youʼre creative? Maybe burnout has you
feeling like youʼve lost your creative edge? Mari is
confident that she can help you not only find your
creativity, but also help you see what could be blocking
your creative vision so you donʼt have to keep going
through the dread of feeling uninspired in your business.
In this course you will learn the doʼs and donʼts of
creativity, explore your own creative vision and also go
over easy steps you can implement to help you execute
your ideas as she gives you a peek into her creative
process. You will learn to kick burn out to the curb and
tap into your own creativity. This course is most
definitely for you if youʼre tired of complacency, feeling
like youʼve lost your creative edge, want to bring some
spice back into the mundane, if you want to learn to
stand out, or all of the above. Mari hopes to help you
reignite your creative flame in this course and get you
excited about Senior photography all over again.
Running a successful volume sports and senior photography business, Nicki has developed an editing style that is both effective and fast. During this two-hour class, learn how she can edit a typical senior session in 1 hour or less. Using both capture one and photoshop, Nicki will guide you through multiple edits and answer any questions you might have.
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 5! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!
Our natural light shoots at PUSH are very popular. All of our attendees get to portfolio build with models in small group ratios. This year, 4 industry leaders will be in charge of your shoots Sunday Nov. 6! Each will be styling teen and senior models for our attendees. Do not worry you will get to attend all 4 shoots! This is definitely something you do not want to miss at PUSH 2022!